A no-hype developer newsletter on GitHub, Git workflows, CI/CD, security, and AI-assisted coding. One issue a week, written as a 3-minute read, shipped in English, Spanish, and Chinese.
Your placement is the only one in the issue. It's marked "Sponsor" and written as part of the issue, not dropped in around it.
Subscribers include engineering leads and senior developers who choose the tools their teams use.
Written by Andrea Griffiths, Senior Developer Advocate at GitHub and 2026 AAIF Ambassador. Recommendations are earned, not sold.
Your sponsorship runs in the English, Spanish, and Chinese editions. I do the translations myself, so the copy reads right in each one.
The newsletter is where sponsors appear. Here's who gets it, and where readers of mainbranch.dev come from.
Email open rate: 37.28% (email edition only, Nov 10, 2026).
Share of site visits, Mar 16 to Jul 6, 2026. Readers show up for deep technical content.
1,300 unique visitors from Mar 16 to Jul 6, 2026, with earned referrals from Slashdot and The New Stack.
Main Branch readers are working developers and technical leaders who choose their own tools and shape the stack at their organizations.
53% of mainbranch.dev readers are outside the US (Mar 16 to Jul 6, 2026). Top countries:
The top article, GitHub Actions Fundamentals, drew 31% of all site visits. Deep technical content like Copilot CLI with Ollama and building voice agents with LiveKit fills out the rest. This audience shows up for substance.
Why this audience matters: These readers evaluate and choose developer tools for their teams. Your placement reaches them inside an issue they already read, in English, Spanish, and Chinese.
Main Branch isn't selling ad space. I'm looking for partners who believe in what this newsletter is building: a trusted space for developers who want signal, not noise. Pick the format that fits, and we'll talk.
Your product introduced in context at the top of the issue, with one link, and a reminder in the P.S.
Your own section above the fold with your logo, up to 100 words, and one call to action.
A full feature I write in Main Branch's voice, an honest look at what your product does well, shared on LinkedIn, X, and Instagram. I run your product myself first, and you get the draft for up to two editorial reviews.
For every format. Your sponsorship runs in all three language editions, and I do the translations. Sponsored placements are marked "Sponsor" and written as part of the issue.
What I accept. Developer products I'd recommend to a friend. I don't accept sponsorship from a tool I can't try first.
No pitch decks, no pressure. Just a conversation about whether we're the right fit for each other. Rates on request.
Start a Conversation →How to book: Email andrea@mainbranch.dev with your product, your audience, and the format you want (Mention, Featured Partner, or Editorial Spotlight). I need two weeks' notice to book, and I reply to every inquiry within 2 business days.